Posts Tagged church signs

Hidden Signs

By Rev. Rick Robinson

Church Growth Associates, Inc.

Are you looking for simple church growth ideas that will be worth your time? Part of your church growth strategy should be an evaluation of hidden signs. What is a hidden sign? Most people would answer that perhaps by describing a sign that is hidden by the over growth of a bush. Yes, that is a hidden sign all right, but in church growth terms there are other types of hidden signs. A hidden sign is what we are communicating to others without trying or thinking about it. That is the problem with hidden signs, we don’t think about them.

A church I worked with a while back had one of those molded plastic lighted signs out front that someone had thrown a rock through. I asked, “What does the sign out front say?” Someone responded, “It says we are closed!” They got the point. The sign was in plain view, but yet it was a hidden sign. What does the sign say when a first time visitor arrives to worship only to find no designated parking for your guest? Designated guest parking area signs send the message, “You are welcome here, we were expecting you!” No designated parking communicates, “We found our parking, you find yours!” What does no handicap access to your church communicate to those with special needs? Is there an accessible ramp and reserved parking areas? Do you have signs placed around your church to show newcomers how to find the restrooms, pastors’ office and other important areas that may make them feel like a part of your church instead of an outsider? Is your facility clean and well kept? It doesn’t have to be modern or fancy, Just clean and organized.

Paul wrote about being wise when it comes to outsiders, and in his instructions to Timothy about selecting deacons, he gives a qualification that our church should uphold.

 

Colossians 4:5

Be wise in the way you act toward outsiders; make the most of every opportunity.


1 Timothy 3:7

He must also have a good reputation with outsiders, so that he will not fall into disgrace and into the devil’s trap.

 

Are you making the most of every opportunity? Look around your church and see how many hidden signs you find.  Many of the hidden signs you will find can be taken care of for little or no cost. This church growth idea will be an investment in your ministry to newcomers and the attitude of your congregation that will be well worth the time, effort, and money.

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